Does your business rely heavily on local customers?

Are you making the most out of local search enquiries?

You can improve how you rank in the search engines fairly easily.

Happy Customers?

Ask for a review, most people will be happy to leave one and to make it easier why not offer an incentive?

Incentives could include:

  • A discount coupon or money off their next order
  • Free gift
  • A review in return (if they own a business)

Google Places/Google My Business

Do you have a business listing on Google Maps?

If yes then you are half way there, if not be sure to look for your business on Google and claim your business listing.

Ours looks like this

Vizcom Google Places listing

You will notice that your business has or hasn’t got reviews.

Positive reviews will help your business appear higher in the local search rankings.

They will also add credibility to your organisation.

How do I get reviews?

ASK!

Just completed a project or did one of your customers say something nice?

Ask them to leave a review.

  1. Find your Google Places listing
  2. Click the map feature (show on the photo above top right).
  3. Click the share button and click short URL
  4. Copy the link and save it in a document

The link should look something like this > https://goo.gl/maps/KGQwKMucd1n

If you’ve used us before and like what we do feel free to leave us a review (Well if you don’t ask!).

Vizcom Google Places listing share

Don’t forget to ask existing customers to leave a review

Here is an example of what you could email them

Dear (Insert name)

Thanks for choosing us and we hope you were happy with our service/purchase.

If you could spare a few minutes would you mind leaving us a review?

Just click here (insert URL you copied from your Google Places listing)

It will really help us!

Thanks in advance

(Insert name)

Make sure your Google Places listing is up to date with opening hours, website and anything else you think that maybe relevant.

Photos

Add photos of your staff, products, and building.

This will help your customers and show you are active.

You can download Google My Business on your phone and upload directly from there.

Make it a habit, the more photos the better!

Respond

If you receive a positive review make sure you respond and thank them.

If you receive a negative review be sure to respond professionally.

Don’t be angry just answer the points they made and offer an apology.

Facebook

If you have a Facebook page ask for reviews there too (as these will also help).

Go to your Facebook page and click the reviews button, copy and paste the link from the browser bar and repeat the above process.

For more details on Social Media just click Social Media management

For more marketing tips please visit website marketing ideas

Good luck!